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Your trusted partner for data-driven stories

Welcome to

We empower journalists with reliable and cutting edge research to enhance their storytelling. We are a dynamic team of Digital PR Analysts, Data Researchers, Content Writers and Outreach Specialists who are dedicated to uncovering the stories that resonate with audiences and the media.

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What We Do

We source unique data and trends, combining this with emerging topics to make an impact for our clients.
Our research isn’t just numbers—it’s the foundation for news, insights, and creative content that fuels powerful narratives.

To support journalists around the world with timely, relevant, and accurate data that strengthens their stories and brings new perspectives to their readers.

Our research and insights have been covered in leading publications like:
Forbes, MSN, USA Today, Women’s World, and Yahoo.

Our research and insights have been covered in leading publications like:
Forbes, MSN, USA Today, Women’s World, and Yahoo.

How it Works

We provide data-backed insights to journalists to help bring their stories to life. Here’s how we do it:

1

Commissioning: Our clients commission us to conduct in-depth research in their respective industries.

2

Research: We use our expert team to gather and analyze data, uncovering trends, patterns, and fresh angles.

3

Sharing: We share our research findings and insights with relevant journalists, offering them valuable information to include in their stories.

Why
Choose
Us?

A Unique Approach to Media Research

Our team goes beyond simply analyzing data – we dig deeper to uncover the hidden stories, spot emerging trends, and provide insights that fuel captivating narratives.

Expert-Driven Insights: We provide trustworthy, data-backed information that strengthens the credibility of your stories.

Global Reach: With a team operating across multiple countries, we provide insights that cover a wide range of industries, topics, and geographies.

Expert-Driven Insights: We provide trustworthy, data-backed information that strengthens the credibility of your stories.

Tailored Research: We conduct industry-specific research tailored to your needs, offering insights that matter to your audience.

Our Services

Trendspotting

Trendspotting

Our researchers keep a finger on the pulse of the media, identifying new topics and developments as they happen.

Trendspotting

Trendspotting

Industry Reports

Industry Reports

We deliver detailed, comprehensive reports on various industries, ensuring that you have the latest data at your fingertips.

Industry Reports

Industry Reports

Expert Commentary

Expert Commentary

Our team can provide expert opinions and analyses on emerging topics, breaking news, or ongoing trends.

Expert Commentary

Expert Commentary

Data-Driven Research

Data-Driven Research

We conduct deep dives into specific industries and trends to provide unique insights for your stories.

Data-Driven Research

Data-Driven Research

Trendspotting

Trendspotting

Our researchers keep a finger on the pulse of the media, identifying new topics and developments as they happen.

Trendspotting

Trendspotting

Industry Reports

Industry Reports

We deliver detailed, comprehensive reports on various industries, ensuring that you have the latest data at your fingertips.

Industry Reports

Industry Reports

Expert Commentary

Expert Commentary

Our team can provide expert opinions and analyses on emerging topics, breaking news, or ongoing trends.

Expert Commentary

Expert Commentary

Data-Driven Research

Data-Driven Research

We conduct deep dives into specific industries and trends to provide unique insights for your stories.

Data-Driven Research

Data-Driven Research

Our Work in Action

Data-driven visuals: A powerful example of how research transforms into engaging, interactive infographics for public insight and impact.

Outreach Specialist

  • Role: Builds targeted media lists and forges relationships with niche publications.
  • Focus: Ensures research reaches the right journalists for maximum impact.
  • Key Challenge: Balancing mass outreach with personalization to maximize placements.
  • Superpower: Knows exactly which journalists will bite on a story before pitching.
    • Kate Jones
    Kate Jones

    Reactive PR Specialist

  • Role: Identifies and capitalizes on breaking news opportunities.
  • Focus: Uses real-time insights to provide journalists with data-driven angles.
  • Key Challenge:: Spotting the right newsjacking opportunities before they lose relevance.
  • Superpower: Turns trending headlines into high-impact media placements.
    • Jasmine Daniels
    Jasmine Daniels

    Data Journalist

  • Role: Analyzes data trends and translates complex findings into compelling narratives.
  • Focus: Ensures data-driven insights tell a story that journalists want to cover.
  • Key Challenge: Making raw numbers digestible for non-technical audiences.
  • Superpower: Can craft a headline-worthy stat from a sea of spreadsheets.
    • Elliot Chen
    Elliot Chen

    Outreach Specialist

  • Role: Builds targeted media lists and forges relationships with niche publications.
  • Focus: Ensures research reaches the right journalists for maximum impact.
  • Key Challenge: Balancing mass outreach with personalization to maximize placements.
  • Superpower: Knows exactly which journalists will bite on a story before pitching.
    • Kate Jones
    Kate Jones

    Reactive PR Specialist

  • Role: Builds targeted media lists and forges relationships with niche publications.
  • Focus: Ensures research reaches the right journalists for maximum impact.
  • Key Challenge: Balancing mass outreach with personalization to maximize placements.
  • Superpower: Knows exactly which journalists will bite on a story before pitching.
    • Jasmine Daniels
    Jasmine Daniels

    Let’s chat.

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